| CLIENT: Colorado Pure Distilling
OBJECTIVES: The Colorado-based distillery sought a branding and communications design partner to lead in the market research, naming, product design and marketing of all Colorado Pure spirits and private label brands.
STRATEGIES: Selected for their sensitivity to all facets the consumer brand experience, Boondock took the lead as the Colorado-based distillery’s brand development partner. The relationship includes ongoing consulting with Colorado Pure’s high end resort and international hospitality clients on opportunities to develop their own private label brands.
RESULTS: Boondock Walker named, branded, and designed Colorado Pure’s initial product line from concept to completion, and provides ongoing conceptualizing new products and brand experience design for the distiller’s world renowned client base. |
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INDUSTRIES:
TACTICS:
- Strategic Messaging
- Brand Platforms
- Tagline
- Brandmark
- Identity System
- Web Site
- Sales Collateral
- Naming
- Product Packaging
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