Mark Nead is Boondock Walker’s Director of Brand Development and a Founding Partner. Mark has more than 15 years of design, creative direction and branding experience. Most of his office time is spent developing concepts, messaging, strategies and design solutions that work in harmony to build better brand experiences.
Mark pursues complex communication challenges, using information architecture and design to create clarity and understanding. Fervently driven by the constant study of all things brand, Mark insists on keeping a stack of five to 10 books on related subjects within arm’s reach. Topics often include: factors that influence decision-making, design thinking, and how innovation can drive the brand experience.
Mark is married and the proud father of a daughter and two boys, each of whom has inherited a few of his distinguishable traits. These include: creative aspirations, love of sweets, organization, too many shoes and refusal to go to bed at reasonable hours.